Baroue was about to open their second branch in Kuwait at the famous Marina Mall and was introducing a new attraction called the Snow Dome.
To excite the children, I created an envelope that was later distributed them around the mall.
Project
The Golden Ticket
Client
Baroue
What Was Created
Ideation and Creation of The Golden Ticket; the creation of collateral surrounding the campaign.
https://www.youtube.com/watch?v=ofGxUMvdWCA
You should never,
never doubt something
that no one is sure of.
Inside the envelope was a golden ticket inspired by Charlie and the Chocolate Factory where kids who find the ticket would get 90 minutes of playtime inside the new Snow Dome.
