Auto1 wanted to rebrand their entire fleet of trucks paying tribute to all the brands it leverages in business; they wanted the branding to highlight their partners more.
We created 6 visuals with 4 of them uniquely representing different brands and two focusing on the platinum partner, Goodride; the branding went on all the trucks around the region.
Project
Regional Truck Branding
Client
Auto1
What Was Created
6 visuals to be branded on the entire truck fleet.
I had to stop driving
my car for a while…
the tires got dizzy.
Auto1 is an Automotive Business Group that represents more than 150 world leaders and services customers in over 80 countries from spare parts, accessories, body parts, glasses, batteries, lubricants and tires to fitment centers; almost the complete automotive product portfolio in the industry.
